Microsoft Signs an Exclusive Deal with SK Hynix to Dominate the AI Industry
14:49, 29.01.2026
South Korean company SK Hynix has become Microsoft’s sole supplier of high-bandwidth memory (HBM). According to Bloomberg, the companies have signed an exclusive agreement that secures the necessary components for Microsoft’s AI accelerators despite the ongoing shortage in the market.
SK Hynix Shares Rise by 9%
The announcement of the deal with Microsoft led to a sharp 9% increase in SK Hynix shares. This surge helped the company offset losses caused by statements from Donald Trump regarding increased import tariffs on components. As a result, the brand’s market capitalization exceeded $400 billion.
The Core of the Partnership — Maia 200
In January, Microsoft introduced the Maia 200 accelerator. This platform was designed for large-scale AI computing.
Maia 200 uses six HBM3e stacks from SK Hynix. The chip is built on TSMC’s 3-nanometer process, supports 216 GB of memory with a bandwidth of 7 TB/s, and includes 272 MB of integrated SRAM.
Memory Shortage Expected to Last Until 2027
Despite the fact that technology giants are finding ways to address the memory shortage, the prospects for regular users remains discouraging. Market leaders such as SK Hynix, Samsung, and Micron are massively reallocating resources toward data center operations, shifting focus away from the consumer market.
SK Hynix is shutting down consumer RAM production capacity, while Samsung and SK Hynix forecast that the memory shortage will persist until 2027.
HostZealot Expert Commentary
The agreement between Microsoft and SK Hynix is a fairly predictable move, but also a concerning signal for the consumer market. It is clear that tech giants no longer want to depend on the instability inherent in the open market and are seeking to control supply chains on their own.
This gives companies like Microsoft a competitive advantage, while also reinforcing the trend of prioritizing leadership in the AI accelerator race. For businesses and consumers, this means intensified competition for remaining resources and continued price increases for products and infrastructure solutions.
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